Item | Total (n = 500) | Frequency of purchase | |||
---|---|---|---|---|---|
Non-buyers (n = 52) | Occasional buyers (n = 286) | Habitual buyers (n = 162) | P value | ||
Importance | |||||
Overall | 3.60 (0.66) | 3.30 (0.78)a | 3.60 (0.62) | 3.70 (0.65) | 0.001 |
Expiration date | 3.84 (0.82) | 3.46 (0.90)a | 3.84 (0.78) | 3.96 (0.83) | 0.001 |
Manufacturer | 3.42 (0.91) | 3.02 (0.98)a | 3.39 (0.90) | 3.59 (0.87) | < .001 |
Ingredients | 3.79 (0.87) | 3.52 (0.98) | 3.74 (0.87) | 3.95 (0.82)c | 0.004 |
Storage | 3.36 (0.86) | 3.13 (0.93) | 3.38 (0.84) | 3.39 (0.88) | 0.146 |
Usage precautions | 3.61 (0.92) | 3.38 (1.07) | 3.64 (0.89) | 3.62 (0.93) | 0.179 |
Reading | |||||
Overall | 3.18 (0.77) | 2.79 (0.84)a | 3.16 (0.70)b | 3.35 (0.64)c | < .001 |
Expiration date | 3.36 (1.03) | 2.98 (1.15) | 3.30 (0.95) | 3.59 (1.09)c | < .001 |
Manufacturer | 3.17 (1.00) | 2.60 (1.00)a | 3.15 (0.99)b | 3.40 (0.97)c | < .001 |
Ingredients | 3.25 (1.00) | 2.75 (1.12)a | 3.21 (0.96)b | 3.48 (1.00)c | < .001 |
Storage | 2.93 (0.95) | 2.65 (1.06) | 2.91 (0.90) | 3.06 (0.99) | 0.026 |
Usage precautions | 3.20 (1.02) | 2.96 (1.00) | 3.22 (0.98) | 3.24 (1.10) | 0.206 |
Understanding | |||||
Overall | 3.51 (0.65) | 3.15 (0.72)a | 3.50 (0.59)b | 3.67 (0.69)c | < .001 |
Expiration date | 3.77 (0.83) | 3.52 (0.96) | 3.76 (0.78) | 3.88 (0.87) | 0.021 |
Manufacturer | 3.49 (0.89) | 3.06 (0.92)a | 3.47 (0.87)b | 3.68 (0.88)c | < .001 |
Ingredients | 3.28 (0.90) | 2.92 (1.05)a | 3.26 (0.82) | 3.45 (0.95) | 0.001 |
Storage | 3.43 (0.89) | 3.04 (1.00)a | 3.42 (0.84) | 3.57 (0.90) | 0.001 |
Usage precautions | 3.59 (0.88) | 3.21 (0.94)a | 3.56 (0.83) | 3.75 (0.90) | < .001 |