Table 1 Educational program presented in video clips and educational podcast
Row | Educational media | The subject of education | Time | Content expressed in the video clip | Behavioral goals | The structure used |
|---|---|---|---|---|---|---|
1 | Mobile and WhatsApp messenger | The importance of breast cancer | 2ʹ, 59ʺ | The importance of breast cancer, the structure of the breast and the definition of breast cancer, presenting the incidence and mortality statistics of breast cancer in the country and the city of Kashan and the complications caused by it. | The audience will learn about breast cancer and its importance. | Knowledge, sensitivity and perceived intensity |
2 | Mobile and WhatsApp messenger | Causes of breast cancer | 2ʹ, 7ʺ | Causes of cancer, breast cancer risk factors including behavioral and non-behavioral risk factors | The audience will get to know the behavioral and non-behavioral causes of breast cancer. The audience can state several behavioral/non-behavioral reasons. The audience should avoid these factors in their daily behaviour. | Knowledge, subjective norms, motivation for health action |
3 | Mobile and WhatsApp messenger | Breast cancer prevention and screening | 2ʹ, 47ʺ | Prevention of breast cancer and performing healthy behaviors for prevention, the difference between early detection and screening, breast cancer screening methods for early detection | The audience should know the behaviors of breast cancer prevention. The audience should plan to perform these behaviors. | Knowledge, self-concept, self-efficacy |
4 | Mobile and WhatsApp messenger | Breast self-examination | 4ʹ, 8ʺ | Breast examination by the person (self-examination) and how to do it, suspected signs and symptoms of breast cancer | The audience will find the skill of performing breast self-examination. The audience can perform breast self-examination and plan to do it monthly. | Self-efficacy, barriers and interests, skills, behavioral intention, behavior |
5 | Mobile and WhatsApp messenger | Clinical examination and mammography | 3ʹ, 28ʺ | Clinical breast examination by midwife/doctor, mammography, ultrasound and MRI | The audience can overcome the obstacles of clinical examination / mammography. The audience should proceed to clinical examination/mammography. The audience can establish a proper relationship with the clinical examination / mammography agents. | Motivation, barriers, environmental factors, self-efficacy, behavioral intention, behavior |
6 | podcast | All the titles used in the video clips | 15ʹ, 55ʺ | All content used in video clips | The audience should become familiar with breast cancer, its risk factors, ways of prevention and screening, how and when to perform screening behaviors, and plan to perform these behaviors. | Structures of health action model |